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The economy and job instability is making more people turn to direct sales.  Direct sales is where people market products directly to consumers.  Direct sales companies use their advertising budget to pay their representatives instead of paying millions for telivision, radio and magazine ads.  These companies are generally network marketing companies.

An article in CNN Money says that companies are reporting that business is booming.  More and more people are looking for additional streams of income due to fear of job loss.  Other people are unemployed and turning to direct sales to fill in the gap.

Some folks are finding that they don’t need to go back to the old 9 to 5 job,

Direct selling has worked out so well for George Briere after he lost his job in January that the 37-year-old former sales manager from Michigan said “his days of having a full-time job are over.”

“I got rid of my alarm clock eight months ago and I’m never going back,” he said.

Briere sells Shaklee’s line of nutritional products. Shaklee’s compensation structure allows Briere to earn 34% commission on his sales volume, an additional 7% performance bonus and $125 bonus for each additional person he recruits into the Shaklee network.

What was once a good way to earn extra income for vacations, retirement or just some extra cash is turning into a full time income.  When you are unemployed and can’t find that regular job  a direct sales or network marketing job can help fill in the gap.  Why do people find more success now?  Because they are motivated to make your business work.

You have to remember that network marketing and direct sales works.  If it didn’t then those companies would have been out of business years ago.  It is possible to make an excellent income at direct sales but it is still work and it takes motivation, time and dedication just like any business.